Content operation

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Content operation

Date Last Updated: April 15, 2021

A content operation is the set of processes, people, and technologies for strategically planning, producing, distributing, and analyzing content. When properly implemented, it unifies the customer experience across all departments and channels and allows the business to focus on authentic, resonant messaging that drives revenue and growth.

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Term Details

Publish Date

April 15, 2021

Version

1.0

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This glossary is developed and maintained by the Streaming Video Alliance Industry Resources Committee. If you have questions about the glossary or the Alliance, you can contact the organization.